Dell.com Cart Page Redesign
Why we redesign?
Dell.com require unique design and technical knowledge for purchase models.
Make it easy for customers to purchase online via a secure, stable, resilient,
scalable, and sustainable Dell.com Cart & Checkout experience to reduce friction,
drive online enablement and completion of purpose.
37% $1673.54
Conversion RPV
$3715.4 182.7secs
AOV Average time Spent in Checkout
Make it easy for customers to purchase online via a secure, stable, resilient,
scalable, and sustainable Dell.com Cart & Checkout experience to reduce friction,
drive online enablement and completion of purpose.
37% $1673.54
Conversion RPV
$3715.4 182.7secs
AOV Average time Spent in Checkout
Cart Page Design Iterations
Cart Flyout Design Iterations
Understand the issue from CSATS/ Vocaas. With the insights gathered from stakeholders. By gathering different solutions to clear define problems. Test different solutions at a small scale. Pick up the most potential solution.
Discover & Findings
Vocaas Feedback
User flow
Competitors Analysis
4 Goals of Redesign
4 Major Improvements
User Testings
AB Tests
Design System
What People Say about me
Get in touch
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bai.yin3384@gmail.com
Thank you for scrolling!
bai.yin3384@gmail.com
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